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Taylor Cole Recruits Big-Hearted Hallmark Stars to Help Save Beloved Small Business

After several stressful years of health challenges, including a diagnosis of Hashimoto’s Disease, longtime Hallmark star Taylor Cole knew she needed a reset in early 2023. So she and her best friend, Nicole Marsel, headed to The Farm — a 200-acre retreat center near Nashville — for a nurturing week of good food, support, intentional movement, and reflection.

Cole never imagined then that two-and-a-half years later, she’d find herself back at The Farm for another much-needed week of restoration, this time by herself. When Cole returned in June 2025, she was emotionally and physically drained — grieving Marsel’s death six months earlier from breast cancer and exhausted after five rounds of IVF, hoping to start a family with her husband of five years.

Fortunately, the week that the “Double Scoop” star spent at The Farm in June provided just what she needed to move forward, she shared on social media, noting that miraculously, “I felt trust in myself again. 💞”

The only issue? The Farm, Cole learned, was struggling to stay open. So, like a scene in a Hallmark movie, Cole turned to her big-hearted colleagues to team up and show up, with hopes of helping the small business thrive.


New Owner of The Farm Hopes to Help Guests ‘Rediscover’ Their Strength & Joy Like Taylor Cole Did

The Farm’s original owner had to close in 2024, according to Variety. But one of its biggest fans, Lizzie Tucker, couldn’t bear to see guests from near and far lose access to the healing space, so she reopened it herself in April 2025, per Nashville Voyager.

In a statement to Variety, Tucker said, “I reopened it for everyone who’s ever needed a place to feel good again. Our goal is to help people reconnect with their strength, their joy, and their sense of self.”

But the rustic and charming property, where locals can spend the day and out-of-towners can choose from all-inclusive overnight packages, needs help drawing guests back in and spreading the word that it’s open again, with many new activities and spa options available.


Star Sightings Ahead: Here’s Who Taylor Cole Recruited to Visit The Farm in 2025

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Hallmark stars Ryan McPartlin, Nikki DeLoach, and Benjamin Ayres

To help generate excitement about The Farm, Cole has rallied a big group of Hallmark stars who’ve each agreed to spend time at the retreat between now and the end of 2025. They include Erin Cahill, Nikki DeLoach, Kristoffer Polaha, her recent “Double Scoop” co-star Ryan McPartlin, Andrew Walker, John Brotherton, Brooke D’Orsay, Colin Egglesfield, Stephen Huszar, Autumn Reeser, and Benjamin Ayres.

Cole told EntertainmentNow that some stars will announce the specific dates they’ll be at The Farm, hoping to attract fans to visit too, while others plan to show up unannounced. That means anyone who books time at The Farm for the remainder of 2025 could very well wind up taking a yoga class or having a meal next to one of their favorite Hallmark stars.

On September 8, Cahill shared via Instagram that she’d already spent several days there, thanking Cole for trying to save the retreat, calling it “absolutely incredible.” Cahill added, “I had never been to a wellness retreat before and within just a few short days it became one of my favorite places.”


Taylor Cole Hopes Sharing About Her Own Self-Care Practices During Hard Times Will Inspire Others

Taylor ColeHallmark
Taylor Cole in “Pumpkin Everything”

Cole’s deep desire to save The Farm comes from experiencing it as a place of healing and hope in times when she’s been navigating grief and overwhelm. In order to explain how sacred the place feels to her, she knew she also needed to share why. Talking about her own hardships publicly is something she’s slowly and bravely begun to do.

The actress told EntertainmentNow that agreeing to film her 2022 Hallmark movie “Pumpkin Everything” began a shift for her; she had hesitated to sign on at first because it was about a woman who has to make the hard decision to move her beloved grandpa into a memory care center.

Cole recalled that after reading the script, “I thought, ‘I want to make people laugh. I want to make people happy. I want to make people fall in love and all of the warm and fuzzy feelings.’ But I had a dear friend, Donna — she just turned 80 this year — and she was like, ‘This is what people are going through, and this is going to help people, and you don’t have any idea how much you’re going to touch people’s hearts with this story.'”

“And that flipped everything for me,” Cole continued. “I realized, ‘Wow, I didn’t think about it
like that.’ These people will feel less alone because they’re going through it. And I thought I was
just an escape from what their reality was, but if I’m modeling their reality, then they feel less alone as well.”

Cole’s hoping that, just like in many of their movies, the Hallmark stars she’s recruited to help bring attention and new faces to The Farm will see their efforts make a powerful impact.

“I just feel like the world needs as much good news as possible right now,” she told EntertainmentNow, “and this is a feel-good story with a potential happy ending.”

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