Michael Fassbender is now the face of Netflix’s “Kennedy.” The streamer has released a first look at Fassbender as Joe Kennedy Sr., putting the powerful family patriarch front and center as the new historical drama takes shape. That choice says a lot about where this story begins. Rather than opening with John F. Kennedy in the White House, Netflix is starting with the father who helped build one of America’s most famous dynasties.
That is also what makes the series feel more interesting than a standard presidential retelling. Netflix is tracing the Kennedy family’s rise beginning in the 1930s. Laura Donnelly will play Rose Kennedy, while Nick Robinson has been cast as Joe Kennedy Jr. and Joshuah Melnick as John F. “Jack” Kennedy. The first season will run eight episodes, and Netflix says production is underway in London.
Why Netflix’s ‘Kennedy’ Already Feels Bigger Than a Standard Biopic
The early buzz around “Kennedy” is not just about the family name. It is also about the scale of the project and the team behind it. People reports that the series draws inspiration from Fredrik Logevall’s biography “JFK: Coming of Age in the American Century, 1917-1956.” The outlet also notes that some have already compared the project to an American answer to “The Crown,” which gives the series a much bigger frame than a straightforward historical drama.
That comparison makes sense. Sam Shaw serves as showrunner, while Oscar winner Thomas Vinterberg will direct and executive produce both the pilot and finale. Eric Roth is also among the executive producers. With that kind of talent attached, Netflix is clearly aiming for something more layered than a familiar political series. In its own first-look coverage, Tudum says the show will go “beyond the headlines and textbooks” to explore the intimate truths inside one of America’s most notorious families.
Entertainment Weekly adds another reason to watch. The outlet reports that the series will explore Joe Kennedy Sr.’s political ascent, including his time as chair of the Securities and Exchange Commission and ambassador to the United Kingdom under President Franklin D. Roosevelt. EW also says the show will touch on Joe’s affair with Gloria Swanson, played by Imogen Poots. That detail suggests Netflix is not smoothing out the more complicated parts of the family story. It is leaning into the ambition, influence and contradictions that made the Kennedys so compelling in the first place.
Michael Fassbender’s Joe Kennedy Sr. Sets the Tone
With Fassbender leading the series as Joe Kennedy Sr., Netflix is making clear that “Kennedy” starts with the man at the top of the family power structure. That gives the show a strong point of entry. Joe Kennedy Sr. was not just the father of a future president. He was a financier, political operator and towering presence whose decisions shaped the lives and ambitions of his children.
John F. Kennedy still gives the project instant recognition, but centering Joe Kennedy Sr. opens the door to a broader family saga. That approach makes “Kennedy” feel bigger than a story about a former president. It becomes a drama about power, image and legacy inside a family the public has studied for generations.
Netflix has not announced a release date yet, but the first look has already started shaping expectations.



