When you picture Bella Hadid in your head, there’s a very good chance that you imagine her with brown hair. Indeed, while the model tends to change up her hair color on occasion, she’s become famous as a brunette. However, she’s now debuted a new shade that’s quite different from her normal hue. Spotted in Aspen during the holidays, Hadid was seen with platinum blonde hair.
Page Six took to Instagram to share photos of the model’s new hair color, which is undoubtedly the lightest shade she’s embraced so far.
In the photos, Hadid can be seen outside while wearing a light brown fur coat as well as form-fitting black leggings and what appear to be comfy UGG (or UGG-like) boots. She’s also popped on a baseball cap and is carrying a large red Chanel purse.
Of course, the most eye-catching part of her look is surely her long platinum blonde hair.
People Think Bella Hadid Looks Like Other Stars
When Page Six shared a few pics of Hadid’s new hair color on Instagram, plenty of people left comments saying that the model now reminds them of another star whose platinum hair is a signature part of her look.
Getty“I thought this was Gwen Stefani,” one person wrote in the comments of the social media post.
Another Instagram user wrote, “looks like gwen stefani!”
A third person added, “Why does she not look like her? Is that Gwen Stefani?”
Beyond that, some people thought she looked like another singer.
Getty“Looks like @kesha 🙌🙌🙌,” came from one person.
A second follower wrote, “I thought this was @kesha 😂”
Yet another person agreed, writing, “She looks like Kesha.”
And there were those who felt like she now looks like a “SATC” star.
Getty“I thought this was Sarah Jessica Parker,” someone said in a comment.
That’s not to mention the person who wrote, “SJParker”
One person even added, “I thought it was Ashley Simpson.”
While another wrote, “Looks like one of the Kardashians.”
Bella Has Gone Blonde Before
GettyDuring the 2025 Victoria’s Secret Fashion Show, which took place in October, Hadid showed up with what Elle called “an updated, multidimensional honey-blonde hair color.” At the same time, her colorist, Jacob Schwartz, deemed it “supermodel blonde.”
“We wanted to keep that sun-kissed tone from summer but give it a little more richness and polish for the runway,” Schwartz told Elle. “That early-2000s blonde energy with a modern twist. Think effortless, touchable color that feels expensive but still healthy.”
